A professor at IIM was explaining marketing concepts:

1. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!"
- That's Direct Marketing

2. You're at a party with a bunch of friends and see a gorgeous girl.One of your friends goes up to her and pointing at you says: "He's very rich.Marry him."
- That's Advertising.

3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: "Hi, I'm very rich.Marry me."
- That's Telemarketing.

4. You're at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door (of the car)for her, pick up her bag after she drops it, offer her ride and then
say:"By the way, I'm rich. Will you marry me?"
- That's Public Relations

5. You're at a party and see gorgeous girl. She walks up to you and says:"You are very rich! Can you marry ! me?"
- That's Brand Recognition.

6. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" She gives you a nice hard slap on your face.
- That's Customer Feedback.

7. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" And she introduces you to her husband.
- That's demand and supply gap.

8. You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tell her: "I'm rich. Will you marry me?" and she goes with him
- That's competition eating into your market share.

9. You see a gorgeous girl at a party. You go up to her and before you say: "I'm rich Marry me!" your wife arrives.
- That's restriction for entering new markets.